MarTech Tools & Solutions

It’s time to simplify and optimize your digital marketing tools. We'll help you.

Here’s How We Can Help!

With expertise in MarTech tools such as Salesforce, Pardot, Marketo, Hubspot, Zinfi, Zift, and more, Macro helps global B2B marketing teams make the most out of their stack.

Marketing Automation

The question is not “What is the Best Marketing Automation Solution?”, but rather… “What is the Best Marketing Automation Solution for You!


When the CRM software runs smoothly, it's easier to implement and execute the right B2B lead strategy. See how we can bolster it!


Business managers should focus on growth, not on thinking about what is the best CRM software, how to implement a CRM system, or how to choose the right CRM software. We'll do all this work for you.
Simplify and optimize your MarTech tools with our help

Focused On Your Outcomes

Enhanced Sales and Revenue

  • Sales and marketing automation could be the secret ingredient for better lead conversions and long-term business growth.
  • Find cross-selling and upselling opportunities through customer data and market analysis.
  • Understand the ins-and-outs of your tech stack to improve your sales forecasting with more accurate revenue projections, customer segments, pricing strategies, cost structures and multiple revenue streams.

Reduction in Costs

  • With your tech stack optimized, you’ll see your costs go down, maximized productivity and much better team and client satisfaction.
  • Acquiring a new customer can cost at least five times more than retaining an existing one, so targeting strategies play a major role in marketing tactics.
  • All successful businesses built long-term strategies, to sustain their vision, brand equity, market-share growth, profitability, and stakeholder satisfaction.

Data-Driven Decision-Making

  • Use your tech stack to access valuable customer data and insights.
  • With our guidance, feel confident in making decisions regarding product development, marketing strategies, and customer service improvements.
  • There’s no silver bullet for separating good data from bad. However, there are techniques to spot the right information that enable managers to make smart decisions about their business and to design actionable insights.

Try a Free Consultation Now!

Want to optimize your tech stack? Let’s get the conversation started!

What Our Clients Say

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“Macro was very collaborative and great at suggesting updates and making sure we avoided common mistakes. They had a straightforward process for moving through the transition and kept us informed of any challenges that came up along the way. Any data restructure and migration is a lot of work from both sides; it was helpful to have Macro to keep us on track."

— Community Director at Forum Ventures

Find the Right Solutions for Your Needs

There are many, many MarTech options out there! While we’re tech geeks at heart here at Macro, we also know how to make digital executions easier and more understandable. Let us demystify and simplify the choices for you, so you only use tools that you really need!

See How Our Expertise Can Help

Case Study: How We Improve A Pipeline With Channel Partners

Macro helped a customer experience tech provider, boosting their partner relationships and generating leads, resulting in 80+ engaged partners and 650+ registrations.
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Marketing Automation & CRM Expertise

Learn Best Practices For Your Tech

The latest industry news, technologies, and resources.

Marketo and Google Cloud Integration

One of our clients here at Macro is a major utility company in the United States. This is their story, challenges and the middleware solution Macro provided for them bringing together different data-points to send order confirmation emails.When creating an online presence, so many businesses simply throw their content up on a website or social media page and call it a day. After all, it’s digital – it can be changed.How do you create compelling presentations that wow your colleagues and impress your managers?

Blog: ZiftONE product updates

ZiftONE already boasts a comprehensive suite of partner and channel marketing tools, so we were thrilled to learn that more had been added. Let’s take a look at what’s new!